Mithali Raj Honoured by Australian Diamonds Retail Partner Senco Gold & Diamonds

India – Mithali Raj, captain of the Indian women’s cricket team and the official ambassador for Rio Tinto’s Australian Diamonds programme, was honoured with the Senco Gold & Diamonds, Swarna Samman award at a star-studded event held in Kolkata on Friday 21st December.

 

Swarna Samman is an annual award by leading retail JewellerSenco Gold & Diamonds to recognise outstanding achievers in the fields of art, culture and sports. This year Mithali Raj is honoured for her excellence and contribution to women's cricket in India.

 

Speaking at the event Ms Raj said, “I am delighted to be the recipient of Senco Gold & Diamonds, Swarna Samman. When I first started playing cricket, there was no recognition of female players in India. I have had to strive for all that I achieved and I’m honoured to have represented my country and taken it to the pinnacle of world cricket.”

 

The award was presented by Shaankar Sen, Chairman and Managing Director, Senco Gold & Diamonds in the presence of Sourav Ganguly, former captain of the Indian men’s cricket team, and Brand Ambassador for Senco Gold & Diamonds.

 

Suvankar Sen, Executive Director, Senco Gold & Diamonds, said, “Swarna Samman is our way of recognising exemplary individuals who have dedicated their lives to their chosen field. We wish to thank them for enriching our lives and being an inspiration to society. This year we are honoured to present the award to an icon of Indian cricket, MsMithali Raj.”

 

The following day at the Senco Gold & Diamonds, Moulali showroom Mithali Raj unveiled an exclusive collection of Australian Diamonds jewellery from Rio Tinto’s Argyle mine in Western Australia. Comprising both bridal and fashion jewellery, the Australian Diamonds collection is available at all Senco Gold & Diamonds stores.

 

Central to Rio Tinto’s Australian Diamonds initiative is a leading-edge system to track Rio Tinto’s rough diamonds from its Argyle mine in Australia through to jewellery in India, thereby celebrating Rio Tinto’s diamond heritage and pedigree from a clean, traceable source of diamonds.

 

Vikram Merchant, Director of Rio Tinto’s Diamond Sales and Marketing activities in India said, “We are delighted to work with leading retailer Senco Gold & Diamonds and honoured that Mithali Raj is the official ambassador for Australian Diamonds, helping promote the popularity of diamonds in fashion and bridal jewellery, particularly for younger Indian consumers.”

Spread Christmas Cheer with Fabelle’s Heart of Gold Collection

Tis the season to be jolly! Christmas and New Year are around the corner and celebrations will be incomplete without presenting gifts to your loved ones. If you're looking for the perfect stocking stuffer or something to share with the whole family this Christmas, ITC's Fabelle Exquisite Chocolates are guaranteed to add a dash of indulgence to the festive season. Fabelle recently unveiled India’s first luxury chocolate crafted with 24k edible gold – The Heart of Gold Collection. The elegant collection of pralines is handcrafted by Fabelle's Master Chocolatiers and Michelin Star Chef Marco Stabile.

The confluence of rich expertise brought forth by Chef Stabile’s global experiences, learnings, and sensibilities in collaboration with the brand’s unique capability and craftsmanship of Fabelle’s master chocolatiers has led to the creation of Fabelle Heart of Gold Collection.

Each box of the limited edition Fabelle Heart of Gold collection comprises an intricately crafted set of chocolate pralines with five different multi-textural fillings, all accompanied with 24k edible gold-coated crisps at its core.

Each praline offers a rich, multi-sensory experience - filled with ruby mousse, almond - hazelnut with rich dark mousse, soft notes of milk choco mousse paired with alphonso mango conserve, a pristine white mousse with a hint of lemon, and a golden caramel-filled hazelnut-almond praline.

Since its launch in 2016, Fabelle has been the torchbearer of innovation in chocolate-making. Renowned for its revolutionary launches each year, Fabelle keeps luxury at the forefront and has the most decadent chocolate collections that are unique and indulgent. Their creations over the years have enabled Fabelle to put India on the global chocolate map.

Organized Retailers Association Appoints T S Sridhar as President

 

Ropes in Sales & Distribution veteran T S Sridhar as President of ORA

Chennai, Tamil Nadu: Organized Retailers Association, today announced the appointment of Mr. T S Sridhar as the President of ORA (Organized Retailers Association). 

Mr. T S Sridhar, who has over three decades of experience working in Sales & Distribution teams of various organizations including big corporates like Nokia and Gillette will now be working with ORA to protect the association’s interest on matters related to brands, Government, bureaucrats and legal. 

“We are delighted to have T S Sridhar on board at ORA. He is a seasoned professional with a proven track record in managing Large Format Stores and Organized Retail. In his new role, he will be a key player in building and strengthening relationships of ORA - an organization that represents all leading mobile retail chains of South India with other national and domestic forums and organizations. I am confident that he will bring in a lot of experience and value to ORA and to our leadership team. We look forward to an exciting journey with him and wish him all the success,” says The Committee of Organized Retailers Association. 

Mr. T S Sridhar has worked with Nokia India for over 14 years, managing distribution and sales network. He also handled roles related to Marketing, Finance, and HR functions in Nokia and was responsible for Rs. 4500 crore turnover in the region with overall Profit &Loss responsibility. Prior to this, he worked with Gillette for over 14 years where he specialized in Retail & channel sales. He also in the capacity of sales planning and channel development manager delivered desired sales objectives for the organisation and acted as an interface between sales, marketing and other functions

About Organized Retailers Association

Organized Retailers Association is a forum that represents all leading mobile retail chains in South India. Some of the brands who are part of the organization are Poorvika, Sangeetha, BigC, Pai, Happi, Chennai mobiles, Lot, Celekt, BNew, Supreme, Touch, Darling, Cellpoint.

On an expansion spree, online gifting platform, Winni opens its 150th milestone retail bakery store in Delhi-NCR

 

Set to launch 5000 stores globally by 2025 

An Indian brand – completely bootstrapped since inception – present in over 40 countries 

New Delhi: Winni, India’s fastest growing online gifting and bakery retail chain, achieves a milestone number by announcing the opening of its 150th store today at Kaushambi, Delhi NCR. Winni aims to triple its turnover by 2021-22. With a current revenue of INR 65 crore in FY 21, expected to cross INR 150 crore by March 2022, Winni aims to launch 5000 stores by 2025. 

Bullish about delivering gifts in less than 2 hours, Winni is country’s leading multi-category online gifting and bakery retail company which offers a wide range of affordable quality cakes, fresh flowers, highly personalized gift items, gourmet foods & best range of curated products for every occasion and festivals. 

Feeling excited about this milestone achievement, Winni’s Co-founder & CEO, Mr. Sujeet Kumar Mishra said, “We took a bold decision to enter in retail segment when this country was under the impact of pandemic and it was considered to be a risk for us but within 18 months of our retail journey, we are able to expand Winni’s footprints at pan India level in 23 states and 5 UTs starting from Baramulla to Coimbatore. We have penetrated in almost every big and small tier-2, tier-3 cities & towns. Within a short span we have proved our mettle by opening our 150th retail store in Kaushambi, Ghaziabad. This is just a start for Winni as we are going to be more aggressive and capture a bigger pie in the next 3 years with our global expansion plans intact and I am sure that we will be easily achieving our target of opening 5000 stores worldwide by 2025.” 

Elaborating further, Sujeet Kumar Mishra said “Indian bakery industry is estimated to have 12 Bn dollars market size and a large part of it is still unorganised. Winni Cakes & More is on a drive to redefine the bakery industry landscape by tuning the existing norms, processes, market dynamics & quality control mechanism to ensure affordable quality bakery products for consumers.  Mapping the gaps in the existing market we have built a robust retail chain model that sets the benchmark for delivering the standard quality products across India including tier-3, tier-4 and small towns where people still don’t have access and experience of the real taste of cakes and other bakery products. We have opened our stores in the remotest places like Nirmal in Telangana, Jagraon in Punjab, Baramulla in J&K and Dharmanagar in Tripura. We are going to be more aggressive now in metros and tier-1 cities by diversifying our retail model that offers a variety of stores including master kitchen, hot kitchen, cold kitchen & QSR models. We have recently entered into the premium dine-in Cafe model as well by opening a 2400 square feet outlet in Panchkula, Haryana and very soon we will be opening premium dine-in cafes in Delhi, Mumbai & Bangalore.” 

Ankur Maskara, Retail Head, Winni said, “We are the only bakery retail chain that has a complete manufacturing process available at store right from baking sponge to garnishing the bakery products and selling it through counters. We are in the process of backward integration by setting up premix plants. We offer end to end support to our franchise partners including retail designing, manpower training, raw material supply and also day to day handling of store management issues. This is the reason why we could open our 150th store in a record time of 18 months. We are happy to share that we have a 98% success rate of store sustainability which sets us apart from other big players in the market like Monginis.” 

With over 150 retail stores operational in tier-1, tier-2, tier-3 cities and small towns of 23 states and 4 UTs Winni is expanding its footprints aggressively. Started in 2012, the bootstrapped start-up offers its services close to 650 cities and towns in India and over 40 countries globally through its 4000+ strong vendor network for its online division. Winni started its retail division to ensure the consistent quality of the bakery products delivered to its online customers. It has a total base of more than 20 million customers.  

About Winni 

The company is headquartered in Panchkula (near Chandigarh) and it has 350+ employees in half a dozen cities of India like Delhi, Pune, Chandigarh, Bangalore, Hyderabad, Mumbai & Kolkata. With its fast-paced expansion plans Winni is emerging as a rapidly growing company in this space and it will be soon in the position to challenge the monopoly of existing players like FnP (Fern N Petals) and IGP. 

Wipro Expands Sports, Entertainment, Retail and Transport Offerings with Launch of Wipro VisionEDGE Solution

Expanded strategic partnership with Cisco positions Wipro as a leader in providing solutions & services to the digital advertising industry

NEW YORK and BANGALORE, India: Wipro Limited (NYSE: WIT) (BSE: 507685) (NSE: WIPRO), a leading global information technology, consulting and business process services company, today announced Wipro VisionEDGE, a dynamic digital signage and omni channel advertising solution, to expand its sports, retail, transportation, and entertainment offerings. Formerly known as Cisco Vision, Wipro VisionEDGE offers a converged platform for innovation, and allow brands to manage, and stream content to deepen customer engagement.

As stadiums, airports, retailers, and other venues seek more efficient ways to engage with customers, Wipro VisionEDGE solution offers the flexibility to deliver a wide range of high-quality video and advertising to transform customer experience. Wipro VisionEdge will leverage the potential of Wipro FullStride Cloud Services to deliver clients the ability to unlock new business value from their brand properties and create new revenue streams.

Wipro has partnered with Cisco to offer the solution to customers through the Cisco SolutionsPlus program and Cisco Global Price List (GPL) in late 2021. In addition, both companies will continue to invest in the go-to-market plans and expand into newer potential applications for the Wipro VisionEDGE solution.

"Wipro's 26-year strategic partnership with Cisco is a testament to our ability to keep pace with the changing business and technology landscape, and deliver value through differentiated offerings and innovative partnership models. The launch of Wipro VisionEDGE through Cisco's SolutionsPlus program will significantly expand our solution and services reach to worldwide customers. We will continue to build new features, capabilities and services leveraging our EngineeringNXT and 5G offerings to deliver value and new business opportunities for our customers. We are excited to enter the next phase of this strategic partnership with Cisco," said Malay Joshi, Senior Vice President & Sector Head – Sports, Communications, Media, Technology, Wipro Limited.

"As the digital advertising market continue to grow and transform, we are excited to build on our partnership to deliver Wipro VisionEDGE and best-of-breed solutions to our customers," said Ken Martin, Managing Director Global Sales - Sports, Media, and Entertainment Industry Group, Cisco. "The sports, media, entertainment, transportation and retail industries are all undergoing major transformations backed by converged networks, wireless technologies, IPTV (Internet Protocol television), IP-fabric, sensors, cloud native applications, 5G, Artificial Intelligence and other groundbreaking innovations that will deliver unprecedented opportunities. We will continue to invest in our solutions portfolio and work closely with our customers and partners to support their evolving needs and adopt the best technologies on the market." 

For more information: https://www.wipro.com/engineeringNXT/wipro-visionedge-a-dynamic-digital-signage-solution/  

About Cisco

Cisco (NASDAQ: CSCO) is the worldwide leader in technology that powers the Internet. Cisco inspires new possibilities by reimagining your applications, securing your enterprise, transforming your infrastructure, and empowering your teams for a global and inclusive future.

About Wipro Limited

Wipro Limited (NYSE: WIT) (BSE: 507685) (NSE: WIPRO) is a leading global information technology, consulting and business process services company. We harness the power of cognitive computing, hyper-automation, robotics, cloud, analytics and emerging technologies to help our clients adapt to the digital world and make them successful. A company recognized globally for its comprehensive portfolio of services, strong commitment to sustainability and good corporate citizenship, we have over 220,000 dedicated employees serving clients across six continents. Together, we discover ideas and connect the dots to build a better and a bold new future. 

Bowled over by Pennline’s new 83 Branded Cricket Collection

The exciting new line from William Penn’s homegrown brand Pennline and lifestyle brand 83 is out! Like the upcoming Bollywood movie, this official licensed merchandise captures the spirit of India’s legendary 1983 Cricket World Cup victory. The 83 branded premium office stationery and accessories feature cricket-inspired designs and will bowl over cricket lovers from every generation.

About Brand 83:

The brand 83 roots the cricketing emotion of India and signifies India's World Cup glory that transformed Cricket from a SPORT into a RELIGION. It is an expression of India’s cricketing passion. The brand resonates confidence, team spirit, triumph, euphoria, self-belief and determination.

About the Collection:

Each design in this collection is inspired by the love of the sport and Pennline’s talent for creating productivity-boosting products has been harnessed to create a line every cricket fan will desire in their homes and lives.

“It’s a moment of pride for William Penn to associate with 83. William Penn is a formidable brand in the premium office stationery space and 83, an exciting sports-lifestyle brand based on the film-83, have come together to leverage their synergies and offer consumers their very own, sports lifestyle merchandise based on Cricket. William Penn and 83 together are on a mission to recreate the buzz and nostalgia associated with India’s 1983 Cricket World Cup victory.”  said Nikhil Ranjan, MD, William Penn (P) Ltd. Bengaluru.

The 83 product range includes personalisable writing instruments, Alpha notebooks with commemorative covers, and power bank organisers that can wirelessly charge your tablet or phone on the go. The budget-friendly product line has something for every cricket fan and is priced between ₹ 395 - 7995. View the entire collection on the William Penn website.

https://www.williampenn.net/83-the-film.html

About William Penn

Founded in 2002, William Penn is widely recognised as a definitive brand for premium writing instruments and men’s accessories, as well as an unparalleled destination for personal as well as corporate gifts. With over 25 exclusive outlets across 8 cities and more than 50 globally renowned brands on offer including the homegrown Pennline and Lapis Bard, William Penn is home to a breathtaking range of innovative writing-essentials and lifestyle products and accessories.

Fractal Appoints Sangeetha Chandru as Chief Practice Officer for Retail

MUMBAI, India: Fractal, (fractal.ai), a global provider of artificial intelligence and advanced analytics solutions to Fortune 500® companies, today announced the appointment of Sangeetha Chandru as Chief Practice Officer for Retail. Based out of Fractal's global headquarters in New York, Sangeetha will oversee global operations for the retail practice and help drive market growth with particular focus on developing the right capabilities and value to clients.

Sangeetha brings over two decades of experience to this role having served in progressive leadership positions with some notable global retail brands in both industry and consulting. She has deep expertise in leading and managing large scale retail transformations by leveraging insights to drive long term value creation. In the past 10 years, she has served on the executive leadership team of Sobeys as well as her most recent role as Partner, Deloitte Canada where she was their National Operations Transformation and Retail Consulting Leader.

"Sangeetha's longtime retail transformation experience will help take Fractal's retail practice to the next level of growth," said Pranay Agrawal, Co-founder & CEO, Fractal. "I could not be more excited to add her to our leadership team as we continue to expand to meet the needs of our retail clients."

"I am so incredibly excited to join Fractal at such a pivotal time for the retail industry. I am confident that the value we deliver through our capabilities will drive sustained growth for our clients," said Sangeetha.

Sangeetha holds a BA and MA from the University of Madras as well as a MS from Claremont Graduate University.

About Fractal

Fractal is one of the most prominent players in the Artificial Intelligence space. Fractal's mission is to power every human decision in the enterprise and brings AI, engineering, and design to help the world's most admired Fortune 500® companies.

Fractal's products include Qure.ai to assist radiologists in making better diagnostic decisions, Crux Intelligence to assists CEOs, and senior executives make better tactical and strategic decisions, Theremin.ai to improve investment decisions, and Eugenie.ai to find anomalies in high-velocity data & Samya.ai to drive next generation Enterprise Revenue Growth Management.

Fractal has more than 3,000 employees across 16 global locations, including the United States, UK, Ukraine, India, Singapore, and Australia. Fractal has consistently been rated as India's best companies to work for, by The Great Place to Work® Institute, featured as a leader in Customer Analytics Service Providers Wave™ 2021, Computer Vision Consultancies Wave™ 2020 & Specialized Insights Service Providers Wave™ 2020 by Forrester Research, and recognized as an "Honorable Vendor" in 2021 Magic Quadrant™ for data & analytics by Gartner. For more information visit fractal.ai

EROS Group to Offer Ready to Move Premium Office and Exclusive Retail Space at Prime Locations of Delhi-NCR

New Delhi, Delhi, India: Real Estate giant EROS Group that primarily acquires, owns, and operates Class A and creative office assets in vibrant and improving metropolitan communities, announced today the relaunch of its flagship project in Delhi NCR. Intended to offer a world-class lifestyle inspired by international standards, Eros Group said it will offer lease and sell model for its flagship project Eros Corporate Tower, Eros Corporate Park, Eros Corporate Avenue and Eros City Square.

Mr. Avneesh Sood, Director, Eros Group, said “We are delighted to announce the Re-Launch of our properties in the form and lease and sell model. All the projects are intended to bring world-class businesses to operate from a globally benchmarked workplace with a blend of retail experiences, green open spaces in addition to excellent connectivity options. Eros Corporate Tower, Eros Corporate Park, Eros Corporate Avenue and Eros City Square is not just another address; it is the signature address for businesses across the city. With iconic designs and architecture, all our projects will help rise in business productivity.”

Eros Corporate Tower, an approximately 25,000-sq. ft area available located in Nehru Place and Eros Corporate Avenue, an approximately 70,000-sq. ft area available located in Sector 32 Gurgaon will be in Lease model.

While Eros Corporate Park, Manesar, an approximately 1,50,00-sq. ft area available and Eros City Square sector-49 Gurgaon, an approximately 61,000-sq-ft. area available will be in both lease and sell model.

Both Eros Corporate Tower and Eros Corporate Park serve as the commercial hotbed for the major economic activities in the state. Serving some of the world-class companies like Axis Bank, Jetro, Barclays, Subway, IDFC, Indusind Bank etc. With its healthy climate, Eros Corporate Tower and Eros Corporate Park has abundant economic opportunities which made it a preferred location of choice for industrial purposes.

Eros Corporate Avenue and Eros City Square is also a signature landmark for world-class businesses to operate from a globally benchmarked workplace. A combination of innovation and effective collaborative spaces with retail and entertainment avenues within the vicinity were key factors in designing the marquee buildings. Some of the renowned brands that are successfully running their business are McDonald’s, Dominos, Cult Fitness, Barista, Amway etc. It comes with parking slots, cafeterias, lounges, air-conditioned lobbies along with an international fire and safety system, CCTV’s, and smart card entries.

For Eros Group, businesses are the heart of an economy, and the spaces they operate from are the soul. Since 8 decades, Eros Group has created stylish offices and smart retail spaces across Delhi NCR thriving business districts. Eros Group pre-fitted top-notch amenities and specifications ensure that their business is ready to lead the race from day one.

Working in an Eros Group Commercial property will mean easy commuting access and a vibrant ecosystem for today’s evolving workforce to stay focused and driven. It keeps one ready to build an environment that encourages and empowers business growth.

All the above information was shared by Mr. Alakshendra Singh, General Manager, Corporate Communication Eros Group.

About Eros Group

Eros Group is a Real Estate giant in India. It is a well-known Construction Company with special strength in and around Delhi. With over 80 years of proficiency and experience, it is known for its quality and distinction. The Group has created some of the most pioneering episodes of Real Estate promotion and town planning in the country for over 70 years. Started with properties worth Rs 13000 in the 1940’s, the Group now boasts of having projects worth over 8000 crores in the pipeline. With time, the Group has also ventured into various other sectors than Real Estate and proved its forte in all the new sectors.

#25ActsofHappy - The Iconic McDonald’s Happy MealTM gets a wholesome refresh with ITC’s B Natural Mixed Fruit (No Added Sugar) and cup of hot corn

 

National: McDonald’s India is delighting its young customers in a unique way – by giving a wholesome refresh to everyone’s favourite Happy Meal. Here is what the new Happy Meal will include:

1.       Choice of McAloo Tikki^TM burger (balanced meal as per the guidelines of the National Institute of Nutrition (NIN)*)/ McEgg Happy Meal burger (packed with the goodness of protein)

2.       A pack of B Natural Mixed Fruit by ITC Ltd.  (with no added sugar or preservatives)

3.       A cup of hot juicy corn (Source of dietary fibre)

4.       The iconic Happy Meal^TM toy

McDonald’s has partnered with leading FMCG company ITC Ltd. to add a differentiated fruit beverage, B Natural to the Happy Meal^TM. B Natural’s Mixed Fruit (No Added Sugar) beverage is made from fruit pulp, puree & juice of six delicious Indian fruits. It is a source of Vitamin A and Vitamin C and contains no added sugar or preservatives.

This is yet another initiative by the brand to make its food more wholesome and nutritious. The new Happy Meal is available across all McDonald’s restaurants in West and South India.

This initiative comes as a part of McDonald’s #25ActsofHappy campaign undertaken by the brand to give customers sweet surprises through the year, as it completes 25 years in the country. 

Speaking on the launch of new Happy meal, Arvind RP, Director - Marketing and Communications, McDonald’s India (West and South) said, “At McDonald’s, we have always been cognizant of the needs and demands of our ever-evolving consumers. Children are an integral part of the McDonald’s family and we are excited to bring this new wholesome Happy Meal^TM to them. This initiative helps us further strengthen our commitment to the Good Food Journey.”

McDonald’s India has also forged a strategic partnership with ITC to include its B Natural Beverage as a part of the Happy Meal^TM.

Mr. Sanjay Singal, Chief Operating Officer – Dairy and Beverages, ITC Limited, said, “At ITC Ltd, we are committed to delivering products to consumers that are differentiated and cater to their evolving needs. With consumer led and science-based products as offerings, B Natural has been at the forefront of reinventing the fruit beverage category with the introduction of beverages that are not made from concentrate, artificial colours, and preservatives.”

Speaking on the partnership, he further added, “Such brand partnerships to set new standards for the industry are indeed encouraging and exciting. We are confident that the addition of the wholesome and nutritional B Natural mixed fruit beverage with no added sugar will make the Happy Meal more enjoyable.”

 Three years back, McDonald’s launched its Good Food Journey initiative by reengineering its existing menu to make it more wholesome and nutritious. It made some significant alterations to its menu like reducing sodium content by 20% in some of its products, reducing oil content in its mayonnaise,

making its patties 100% artificial preservative free, introducing the option of whole wheat buns and many more.

Laundry redefined: SuperBottoms Super Laundry Sheets launched in India

 

India’s 1^st eco-friendly and skin-friendly laundry detergent sheets for all babies and kids’ clothes and cloth diapers 

Mumbai: SuperBottoms, India's no. 1 sustainable baby care brand, is driving innovation in the country by pioneering the creation of the new segment within the laundry category, with the introduction of a revolutionary laundry detergent ‘Super Laundry Sheets’. These detergent sheets are specifically designed for babies and kids’ clothes and cloth diapers, and contain no toxic chemicals. It's also suitable for people with sensitive skin and those who wash their clothes frequently.

While common laundry detergents clean clothes efficiently, they also contain toxic chemicals such as phosphates, bleach, SLS / SLES, and optical brighteners, the residues of which remain on the clothes and are detrimental to both kids' skin and the environment. Super Laundry Sheets are a super concentrated detergent formula that contains more cleaning active with less fillers and no toxic chemicals, making them completely safe to clean babies and kids' clothes while also being environmentally friendly. 

“We are really happy to present India's 1^st eco-friendly laundry detergent sheets. It promises to turn your laundry experience from a tedious, time-consuming, and difficult activity into one that is enjoyable and convenient. You no longer need to measure and dose different products or be concerned about the harmful effects of ordinary laundry detergents with Super Laundry Sheets. Our small steps will go a long way toward repairing the harm that has already been done, and now is the moment to act. We were determined to produce a product that was safe for our babies and the environment,” said Pallavi Utagi, Founder, SuperBottoms, while speaking about the launch.

SuperBottoms Super Laundry Sheets are available in packs of 10, 45, 90 sheets, at a price of INR 99/-, INR 420/-, INR 790/-, respectively and are also available with a subscription offer on www.superbottoms.com.

About SuperBottoms (https://www.superbottoms.com/): Founded in 2016 by Pallavi Utagi, SuperBottoms is an online-first sustainable brand of reusable cloth diapers and baby products. Its vision is to spread awareness and increase adoption of reusable cloth diapers in India and cater to the daily needs of babies and toddlers. SuperBottoms is run by a core team of parents with over 90% of them being mothers. As a direct-to-consumer brand, it’s trusted by 2 lakh+ parents. SuperBottoms UNO, its flagship product is an organic reusable diaper with the capability to stay dry all night. Made with organic cotton, it is very gentle and safe on baby’s delicate skin. With a one-size-fit-all functionality, SuperBottoms UNO is also significantly more economical versus single-use disposable diapers. SuperBottoms recently launched a unique cloth diaper with a patent pending one-of-a-kind buttoning system that enables the same diaper to be used for babies up to the age of 3 years. The brand is a leader in the cloth diaper category in India and a bestseller on marketplaces like Amazon India. SuperBottoms has raised 2 million in Series A funding from Saama Capital & DSG Consumer Partners.

Get your home festival-ready with OBEETEE

 

Introducing the magnificent Puja Collection

The festive season brings with itself a whole world of love and fervor. This is the time to indulge, be extravagant in your own way and exchange good wishes with your loved ones. To keep up with the spirit of the season, Obeetee Retail launches their brand new Puja Collection – a collection to adorn every home and ring in the festivities with dash of opulence.

Rooted in tradition and history and with a legacy of over 100 years, Obeetee is a brand that’s committed to making the best of products for the Indian market. With over 25,000 artisans dedicated to the art of weaving rugs for modern Indian homes, OBEETEE is all set to make a mark in the industry with its divine yet unique collection.

The Puja Collection comprises of diverse and beautiful designs inspired by Indian motifs. It is a collection where Indian aesthetics blend seamlessly with modern designs giving buyers the perfect art blends to adorn their homes. Below is a recount of the various kinds of carpets available in this collection.

Aradhana: The Aaradhna Collection is based on miniature paintings from Northwestern India. These are simple compositions made using subdued tones to retain the essence of the art form. Flowers, which hold immense spiritual value in Indian culture, are incorporated in this collection to create a spiritual connection.

Meera Hand-knotted: The Meera Hand-Knotted collection derives inspiration from gendas, the flowers of the soul. These flowers hold a high spiritual standing in Indian culture and are indispensable parts of auspicious moments. These are hand-knotted using a combination of the finest New Zealand wool and viscose yarn to create luxuriously soft-to-touch rugs.

Upasana Hand-Kontted: Using the same construction, the Upasana Hand-Knotted collection displays patterns in beautiful jewel tones synonymous with jharokhas bordering temples and places of worship, and the Aman Hand-Knotted collection contains the fluid beauty of floral patterns in miniature painting, representative of the religious heritage of India. Additionally, the Seher Hand-Knotted collection has concentric circular motifs inspired by the elements of nature and the feeling of the first rays of the sun in a bright blue sky.

Carpets in the Puja Collection are available from INR 8,999 only. With its diverse variety of rugs within the three collections, this edit offers something for everyone.

Availability - OBEETEE store at 145, Sultanpur, Mehrauli Gurgaon Road, South West Delhi as well as at Shantanu & Nikhil store and www.obeetee.com

 

About OBEETEE

Founded in 1920, OBEETEE is one of the oldest and largest hand-woven rug companies in not only India but also the world. Expanding over a century, OBEETEE has garnered an undisputed reputation in terms of its brilliance. With over 25,000 artisans dedicated to the creation of extraordinary rugs, OBEETEE boasts of a community that sustains its existence and excellence.

The uniqueness and regality of OBEETEE is undeniable, and the Rashtrapati Bhavan, which houses two beautiful OBEETEE creations, is in agreement. In addition to that, innumerable prominent people have experienced and recognized the world of OBEETEE over the years.

OBEETEE has the greatest in-house rug-making capabilities in India, powered by their modern dyeing plant and ever-inspired design department. They constantly employ new textures and designs, and house over 4,000 color-fast shades of wool in their bank. OBEETEE was the first company to receive the SA 8000:2001 certification for Social Accountability. The company does an endless array of things to give back to the community. From supporting children's education, women’s vocational training, public health, and sanitation, to numerous environmentally conscious efforts, OBEETEE is by the people, of the people, for the people.

Website- www.obeetee.com

Ezetap Partners with Axis Bank to Bring 'My Vyappar' for the Retail Segment

 

More than 50,000 POS devices deployed with My Vyappar across 1600+ cities across India

New Delhi, Delhi, India

Ezetap, a digital payments leader, has joined hands with Axis Bank, who has been at the forefront of driving innovation in retail acquiring, to introduce the latest offering My Vyappar to retail businesses in India. Through My Vyappar, Axis Bank will introduce a host of services enabling effective digital payments management for the merchants across the country. As part of the partnership, over 50,000 smart POS devices have already been deployed with My Vyappar across 1600+ cities. 

The medium and small-sized retailers of the country have been at a financial disadvantage to compete against the large businesses. The pandemic worsened the situation further as the sales plummeted and customers shifted to digital mode of transactions owing to the fear of contracting the virus. There was a significant movement from cash to digital payments with an increasing number of Indian businesses accelerating their digital transformation journey. While India surpassed the world with an astonishing 25 billion real-time online transactions in 2020, the relatively smaller merchants didn’t have the bandwidth or budget to pivot as quickly as large businesses. 

Through My Vyappar, Axis Bank brings in a wide array of attributes curated specifically for the retail segment in India. My Vyappar offers a full suite of Buy Now Pay Later (BNPL) options that can boost revenue. EMI facilities would be available for ticket sizes as small as even INR 3000. The app also aims at motivating the merchants to increase the use of digital payments, by incentivizing them with exciting rewards, upon achieving bank goals. My Vyappar app provides businesses with a single view of all credit transactions that can be accessed anytime anywhere. This would help merchants to go paperless and access their digital records even at home. 

My Vyappar also provides the much-needed multilingual capability by adding Hindi as an additional language to help retailers understand digital payments better and speed up their tech adoption. To ensure seamless user-experience for merchants, My Vyappar app offers a simplified interface, similar to existing mobile platforms. To make retailers more agile and flexible with digital payments, the app ensures complete handholding in the form of in-app training. It also establishes a direct channel through which banks can communicate directly with merchants and offer personalized plans including loan options and reward schemes. 

Speaking about the role of My Vyappar in improving digital payment adoption, Byas Nambisan, Chief Executive Officer, Ezetap, said, “We, at Ezetap, took a deep look at the pain-points of the merchants using digital payments and were determined to solve the challenges that still limit the business benefits of adopting the digital route. Through My Vyappar app, we aim to solve these issues while providing the merchants with effective ways to expand their businesses. With all its features including in-built training and support functions, we are confident that the app will provide the much-needed efficiency in managing and tracking digital payments. This also serves as a testament to our commitment to provide innovative solutions to simplify digital payments for banks as well as businesses.”

Commenting on the association, Sanjeev Moghe, EVP & Head - Cards & Payments, Axis Bank, said, “We have been continuously working on partnership led models & digital solutions to expand our offerings to the merchant community. In this endeavour, we are delighted to join hands with Ezetap to bring My Vyappar app for our retail merchant customers. The app would empower our customers to be more flexible and agile with digital payments thereby aiding their business growth. While adoption of digital payments has improved in the country in recent times, there has been much scope for improvement and simplification. My Vyappar app addresses all these gaps and will prove to be highly beneficial not only for the merchants, but also for us in improving our communication and engagement with our customers from the merchant community.”

Currently, Ezetap hosts about 3 lakh merchants on their platform. The company expects this base to grow by about 70 percent over the course of the year with My Vyappar being a critical element to aid that growth.

About Ezetap

At Ezetap, veterans from payments, hardware, cloud, and SaaS industries have joined hands for the sole purpose of ushering in a new era of a frictionless digital payment ecosystem in India. Ezetap has deployed over 3,00,000 smart service points on its platform with customers ranging from brick-and-mortar retailers, e-commerce players, leading enterprises, and financial inclusion organizations. Ezetap processes over US$5 billion annually and has been ranked thrice in-a-row by CNBC in their Global Top 50 Disruptor List. Having raised $51 million in funding, investors include Social Capital, the Silicon Valley firm led by former Facebook executive Chamath Palihapitiya, Helion Advisors, American Express, Li Ka-Shing’s Horizons Ventures, JS Capital (Jonathan Soros), and Prime Venture Partners. 

About Axis Bank 

Axis Bank is the third largest private sector bank in India. Axis Bank offers the entire spectrum of services to customer segments covering Large and Mid-Corporates, SME, Agriculture and Retail Businesses. With its 4,600 domestic branches (including extension counters) and 11,061 ATMs across the country as on 30th June 2021, the network of Axis Bank spreads across 2,628 centers, enabling the Bank to reach out to a large cross-section of customers with an array of products and services. The Axis Group includes Axis Mutual Fund, Axis Securities Ltd., Axis Finance, Axis Trustee, Axis Capital, A.TReDS Ltd., Freecharge and Axis Bank Foundation.

MMTC-PAMP strengthens presence in South India, aims for 20% business from this region by next fiscal

 

• MMTC-PAMP is poised to expand its reach in Karnataka, Tamil Nadu, Telengana and Andhra in the initial phase by tying up with top jewellers in key cities across the region
• Plans to expand to 100 cities in the South by 2025, including 50 key cities across Karnataka and Tamil Nadu.
• The brand will also invest in 15 wholly owned retail outlets to add to its current footprint to help jewellers and retail customers recycle old gold

New Delhi: MMTC-PAMP, India’s only fully integrated ecosystem for gold and silver, recently announced its strategic decision to expand its footprint in key cities across Karnataka, Tamil Nadu, Telengana and Andhra. Building on the cultural affinity this region exhibits towards Gold & Silver, the company will reach out to around 1000 local jewellers and retail outlets over the next 3 years, reinstating its promise of unmatched trust, purity, craftsmanship and authenticity. This move is strategically aligned to target consumers looking to buy purest gold and silver coins and bars from their trusted jewellers.

The brand also plans to open 15 wholly owned retail stores in the region over the next 3 years, while expanding its distribution to deepen reach across 100 cities by 2025. This would be part of a larger 200 city wide expansion that the brand plans to execute across the length and breadth of the country.

Speaking on the announcement, Vikas Singh, MD & CEO, MMTC-PAMP said, “Making up over 40% of the total Indian precious metals (gold & silver) market, the region’s affinity towards them outshines many other markets.  With this expansion, MMTC-PAMP would be offering 24K, 999.9 purest gold and silver coins and bars from its wide portfolio of products. We bring in unmatched credentials as we are India’s first and only London Bullion Market Association (LBMA) Good Delivery refinery, accredited for both Gold and Silver, thereby delivering the highest levels of purity and craftsmanship in our products. Our foray into the region is a natural progression as we consolidate our sectoral leadership across the entire gold and silver ecosystem.”

Established in 2008 as a joint venture between MMTC Ltd., a Govt of India undertaking, and Switzerland based bullion brand PAMP SA, MMTC-PAMP has built India’s only fully integrated ecosystem for Gold --- Digital Gold, Bullion (Gold & Silver), Minted Coins (Gold & Silver), and Recycling old gold. MMTC-PAMP is already India’s leader in digital gold, and has a strong customer base in Bangalore, Chennai, and Hyderabad, which feature in top 10 cities which are trading in digital gold. As the brand makes further forays in the region, it is looking to offer both digital and physical gold investment options to customers.

“MMTC-PAMP has a retail footprint in top 7 cities in the region, and the planned expansion will help build access to its Purity Verification Centres which offer world-class gold authentication and valuation technology thereby allowing jewellers and retail customers realise full value when selling back their precious old gold. Building on our growth momentum, we expect to corner around 20 per cent of our revenues from the region by offering the customers the option of either buying from a distinct portfolio of the purest products, or selling back their precious jewellery to MMTC-PAMP.”, Mr. Singh added.

MMTC-PAMP will also launch a limited edition 999.9 purest 20 gram Silver coin featuring Lord Murugan in the Tamil Nadu market, and plans to launch more such region appropriate collectibles as part of its devotional series which already has coins featuring deities such as Shri Balaji, Lakshmi-Ganesh, Radha-Krishna, Bodhi Tree and many more from its divinity series.  

As part of its consolidated growth strategy, MMTC-PAMP will be partnering with over 1000 BIS approved jewellers in the region. With the first phase of tie-ups with large retailers already underway, the brand would be subsequently reaching out to jewellers in tier 1 cities through a tiered distribution model. Select retailers would also be on-boarded through ‘The Elite Circle Program’ - an invite-only exclusive programme for India’s leading jewellers who will be entitled to the full-suite of MMTC-PAMP products and services, priority stock allocation, product customisation, assistance with visual merchandising, and additional services support on top of many other unique benefits that the brand offers.

About MMTC PAMP: A joint venture between Switzerland based bullion brand, PAMP SA, and MMTC Ltd, a Government of India Undertaking, MMTC-PAMP seamlessly marries Swiss excellence with Indian insights. MMTC-PAMP India Pvt. Ltd. is internationally recognized as an industry leader for bringing global standards of excellence to the Indian precious metals industry. We have received several awards since our inception from local and global industry bodies for the transparency and sustainability that we rigorously uphold in our sourcing, refining and supply of precious metals in the Indian market. MMTC-PAMP is the only LBMA-accredited Gold & Silver refinery in India, and is accepted across global commodity exchanges and central banks.

Parle Agro redefines Boldness with new Brand Ambassador for B Fizz, Arjun Kapoor

 

National: ‘Be Bold, Be Brave’ is the motto of Parle Agro’s exhilarating malt flavoured fruit drink, B Fizz. A pioneer in India’s beverage category, the company has struck yet again with an edgy new ad campaign for B Fizz and rugged new face for the brand, Arjun Kapoor. Unveiling the new ambassador-drink duo, Parle Agro evokes a sense of fearlessness and boldness with B Fizz.

Launched in the midst of the pandemic last year, Parle Agro’s exciting addition to the sparkling fruit drink category, B Fizz has seen extraordinary success. As per secondary data research, within a year, B Fizz alone has led the growth of the malt flavoured fruit drink category by nearly 10 times on account of its ever increasing demand. Also, by disrupting the category due to its unique taste and price point of Rs. 10 for 160 ml SKU, Parle Agro has not only sold close to half a billion units in a year, but also became the fastest growing malt flavoured fruit drink brand in India.

“In the past one year, B Fizz has grown exponentially, multiplying our sales and expanding not just the sparkling fruit drink category, but growing the malt flavoured fruit drink category multifold which was almost non-existent in India. Expanding the portfolio successfully in the midst of a pandemic is a clear testimony to our determination and ambition. Looking forth, we not only aim to build the malt flavoured fruit drink category further with B Fizz, but with the combined might of Appy Fizz and B Fizz, we intend to build the sparkling fruit drink category to a 10,000 crore category by 2030.” opined Nadia Chauhan, Joint Managing Director and CMO, Parle Agro. 

B Fizz is characterized as a dynamic drink for the bold, and for those who look for newer experiences and challenges. The unmistakable red and white packaging coupled with its unique taste appeals to consumers of all age groups and can be consumed at any time of the day. Whether it is Diwali, New Year’s, or a house party, B Fizz is the party-starter that will make you feel fearless but also won’t blur out memories you most cherish. The malt flavoured fruit drink offers a unique taste and fizz that is perfect for consumers who prefer non-alcoholic beverages.

Commenting on the campaign for B Fizz, Ms. Chauhan said, “Parle Agro takes pride in being a pioneering beverage brand that is not afraid to take risks to meet and exceed expectations of our customers. With B Fizz, we wanted to tap the audience that is bold, loves to take risks and seeks new experiences. In our latest ad for B Fizz, we have captured this very sentiment through the imagery which is bold and edgy.”

Speaking on appointing Arjun Kapoor as Ambassador, Ms. Chauhan said, “Arjun Kapoor is the perfect choice to represent the ‘bold’, ‘unique’ characteristics of B Fizz and we are elated to have him onboard as the ambassador for the brand. Just like Arjun’s personality, B Fizz too holds a strong distinct character that cannot be compared to another. The refreshing duo is sure to drive reach and build greater visibility for the brand and make B Fizz an easy pick for beverage consumers across India.”                                                                                            

Speaking on his association with Parle Agro, actor Arjun Kapoor said, “I’m thrilled to be representing a unique, bold and revolutionary drink like B Fizz. There are times when a brand’s ideologies and your own personality harmonize perfectly, and my association with B Fizz is simply that. Shooting for the ad was a great experience especially because the brand’s approach to advertising is so unique. I’m excited to be a part of Parle Agro’s vision for the brand and look forward to being part of their growth journey.”

                                                                             

Please find below the link to Parle Agro’s new B Fizz TVC:

Youtube link: https://www.youtube.com/watch?v=aAsvY9TYEk0  

About Parle Agro:

A pioneer in the beverage industry, Parle Agro Pvt. Ltd. is the largest Indian beverage company with a brand turnover of almost Rs. 7000 Cr. As a driving force of the Indian beverage market, it offers consumers a variety of products including Fruit Juice based drinks and Packaged Drinking Water serving a variety of consumer needs. With 84 manufacturing facilities across India and international locations, Parle Agro caters to over 1.9 million outlets in India driven through more than 5000 channels partners. Along with its brands Frooti, Appy, Appy Fizz, B Fizz, SMOODH, Bailley, Bailley Soda Frio, Dhishoom and Bombay 99, the organization has a continued belief in the power of innovation that drives strategy, product development and business practices.  This belief has translated into Parle Agro establishing trends that have changed industry and consumer outlook and approach.

Consumer Retail and Tech Industry Leaders, Croma and Qualcomm Technologies Come Together to Launch 5G Friday

Croma, India’s leading electronics retailer from the Tata Group, has launched “5G Friday” campaign to help the consumers upgrade to a 5G smartphone powered by Snapdragon products of Qualcomm Technologies, Inc., the world’s leading wireless technology innovator. As part of this campaign, Croma consumers will be able to exchange their smartphone for a new Snapdragon® 5G mobile platform-powered smartphone and will receive a special exchange bonus & other offers from Croma. The offer commenced from September 3rd, 2021.

 
The “5G Friday” campaign aims to bring new-age experiences for smartphone users by equipping them with devices capable of leveraging the superior performance and higher efficiency of 5G wireless technologies once the next-generation networks become available in the country.
 
Commenting on this, Avijit Mitra – MD & CEO, Croma said, “Croma has always tried to stay ahead of the curve and brought the latest gadgets to the consumers. We are thrilled to be collaborating with Qualcomm Technologies and its subsidiaries, to help our customers upgrade to a better smartphone experience once again.”
 
Commenting on this, RajenVagadia, Vice President, Qualcomm India Private Limited and President, Qualcomm India said “Today, consumers can have the latest and the best, when they buy their next device and opt for a 5G smartphone. Over the last 18 months, India has seen the launch of many Snapdragon 5G phones powered by Snapdragon across various price tiers ahead of upcoming 5G network launches. As a global leader in wireless technologies and now 5G, Qualcomm Technologies has been at the helm in the worldwide adoption and enablement of 5G technologies and devices. Now in India, Croma is offering consumers one more avenue of “moving to the next”. Croma is one of the biggest and most trusted retail brands in India, and we are delighted to collaborate with them in this campaign, which I call a ‘movement’."
 
Customers will have several smartphones models to choose from, under a single roof, at their nearest Croma outlet or on the website www.croma.com during the offer period, ending November 26, 2021.