Neelkanth Jewellers Launches Forevermark at HSR Layout - Bengaluru

Film star Srinidhi Shetty graced the launch and unveiled the 100 Carat Program

Strengthening their association with Forevermark, Neelkanth Jewelers launched the diamond brand from the De Beers Group, at their store at HSR layout, Bengaluru today.

Known for exquisite hand-crafted designs for the last three generations, Neelkanth offers all the Forevermark collections including the Circle of Trust, Traditional Setting, Tribute and the Forevermark Icon Collection. The synergy of these two brands has made for an ideal collaboration offering customers among the world’s most beautiful, inscribed and carefully selected natural diamonds set in intricately designed, unique and beautiful jewelry pieces.

Film star Srinidhi Shetty attended the event wearing a stunning three-line solitaire necklace, she selected her top 5 pieces from the Forevermark Collection and unveiled Forevermark’s 100 Carat Program at the store that will run from March 3rd-21st, 2021. This unique program allows customers to witness over 100 Forevermark diamonds which are one-carat and above in size of varied shapes including round and fancy in loose diamonds as well as diamonds set in jewelry.

“It is an honor for me to be a part of the coming together of two of the most respected jewelry brands in the country as well as unveil a range of over 100 Forevermark diamonds for customers to select from as part of the 100 Carat Program. Knowing that less than 1% of the world’s diamonds are eligible to be a Forevermark diamond, I feel privileged to wear these stunning diamond pieces, crafted exquisitely by Neelkanth Jewellers. The workmanship of Neelkanth Jewellers coupled with the natural beauty of a Forevermark diamond creates the perfect sparkle,” said film star, Srinidhi Shetty.

Highlighting the partnership, Gurmukh Singh, CEO, Neelkanth Jewelers said, “We have been associated with Forevermark since 2013 and have received a great response at our flagship store on Richmond Road thus decided to strengthen our association by providing the brand to our customers at our store at HSR Layout. Forevermark is the diamond expert that offers the best quality of diamonds to its partners, with its stringent selection process. Each Forevermark diamond is uniquely inscribed and comes with a guarantee that every diamond is genuine and natural, this provides additional assurance to our customers. There is a wide range of Forevermark diamond jewellery available at our store and we hope that our customers enjoy the shopping experience.”

Speaking on the occasion, Mr. Sachin Jain, Managing Director, De Beers India said “Neelkanth Jewelers is one of the most established and respected jewelry brands in the industry. We feel extremely privileged to further strengthen our partnership with this launch. Forevermark selects its partners as carefully as its diamonds and works exclusively with experts who follow the same tenets of value and perseverance for excellence like Neelkanth Jewellers. Their elegant designs and craftsmanship enhance the beauty of a Forevermark diamond, and we look forward to a lasting relationship with them.”

Neelkanth Jewelers is a third-generation jewelry brand that has built a reputation through the years for its exquisite hand-crafted traditional Indian designs. The brand offers a wide range of jewelry in gold, silver, diamond and platinum, with each piece reflecting the highest quality and craftsmanship.

Forevermark diamonds are hand-selected for their beauty and rarity; each is genuine, untreated, and natural; each diamond has a unique inscription number and identification card bearing the assurance of it being rare and responsibly sourced. Less than 1% of the world’s natural diamonds are worthy of this inscription which is a promise that the diamond has been carefully selected to meet Forevermark’s standards of quality and integrity.

Visit the Neelkanath Jewellers to purchase the exquisite Forevermark Collection at HSR Layout, # 247, Vijay Towers, 17th cross, 6th sector, HSR layout, Bengaluru 560102 or call 080-46963800 / 9606333525 for information.

For further details, visit Forevermark.com

About Forevermark

Forevermark is a brand from De Beers Group and benefits from over 130 years of diamond expertise. Every Forevermark diamond undergoes a journey of rigorous selection. The company goes beyond the standard 4Cs to select diamonds that are natural, genuine and untreated. Cut and polished by master craftsmen to reveal their ultimate beauty and natural brilliance, less than one percent of the world’s natural diamonds are eligible to be inscribed as Forevermark. Each diamond is responsibly sourced and embodies our principles of integrity, underpinned by our Building Forever commitment to leading an ethical industry, partnering for thriving communities accelerating equal opportunities, and protecting the natural world. The unique inscription is an assurance that every diamond meets the exceptional standards of beauty and rarity is responsibly sourced.
 
For more information and to find your nearest AuthorisedForevermarkJeweller please visit www.forevermark.com @forevermark
 
About Neelkanth

The story of Neelkanth Jewellers spans three generations. Since inception, Neelkanth has been renowned for exquisite hand-crafted designs. Over time Neelkanth has expanded and is currently present in Chennai, Pune, Hyderabad and Bengaluru. Despite the decades that have passed, the tradition to craft fine pieces of jewellery still remains. Neelkanth offers a wide range of splendid jewellery in Gold, Silver, Diamond and Platinum. Each piece is of the highest quality and has the trademark craftsmanship that Neelkanth is known for.

Retail News Bureau

Levi's Announces Deepika Padukone as Global Brand Ambassador

The move highlights the brand’s increasing focus on the women’s category

For over 85 years, Levi’s® has been obsessed with making the perfect pair of jeans for women. The brand that invented the original blue jean in 1873, the iconic 501® and the first-ever blue jean for women in 1934 has constantly revolutionized women’s fashion forever and continues its journey. Today, the brand is as relevant as ever across the world, constantly asserting its authority on style by introducing new range of fashion fits.

With the keen objective to attract new generations of women consumers with a relevant fashion-forward offering in line with the brand DNA of quality and comfort; Levi’s® is taking the next step in its journey.

Levi’s® is proud to announce a strategic partnership with internationally acclaimed actor and global fashion and youth icon, Deepika Padukone.

Padukone will be seen spearheading the new campaign focused on an all new range of fashion fits from Levi’s®.

Commenting on the association, Deepika Padukone said: “Authenticity, Originality and Honesty are values that the brand has been built on and are values I identify with the most! For those unaware, I have always been a jeans and t-shirt kind of girl. The right pair of jeans not only make me feel comfortable but also confident!

I am absolutely honoured and delighted to be associating with one of the world’s most iconic brands-Levi’s.”

For Levi’s®, this year will be about statement-making shapes like high-rises, on-trend loose fits, and the runway returning wide-leg bottoms. Fans of Levi’s® will now have more reasons to buy with its new for the moment range of fashion fits with its new High loose range of fits, while it’s Bootcut and Mile-high fits are favorite’s among consumers.
 
Featuring our Water<less® Technology that saves upto 96% of water used in the finishing process with more than 20 different manufacturing techniques that have so far saved more than 3 billion litres of water and recycled another 5 billion. This range will also see the introduction of TencelTM. TencelTM is a highly sustainably and extremely soft fabric made from recycled wood pulp and wood from sustainably managed eucalyptus and spruce forests.

The new range of Levi’s® women’s fits is sure to make a style statement with sustainability at the forefront.

About the Levi’s® brand:
 
The Levi’s® brand epitomizes classic American style and effortless cool. Since their invention by Levi Strauss & Co. in 1873, Levi’s® jeans have become one of the most recognizable garments of clothing in the world – capturing the imagination and loyalty of people for generations. Today, Levi’s® brand portfolio continues to evolve through a relentless pioneering and innovative spirit that is unparalleled in the apparel industry. Our range of leading Jeanswear and accessories are available in more than 110 countries, allowing individuals around the world to express their personal style. For more information about Levi’s® brand, its products, and stores, please visit levi.in. 

Retail News Bureau